Looking for a savvy SEM/Adwords digital marketer with a proven track record of driving acquisitions

Job involves creating campaigns from scratch to drive sales and conversions for a new website which sells customized diet meal plans. Optimisations, experimentation, and testing + learning will be key to success in this role. Bonus points will be given to candidates who can demonstrate in their cover letter they have some entrepreneurial flair and are proactive. Please provide examples of successes you have had previously and I would love to hear what you think is the most important characteristic of a great SEM specialist. Looking for a savvy digital marketer with a proven track record of driving acquisitions using SEM/Adwords. Job involves creating campaigns from scratch to drive sales and conversions for a new website which sells customized diet meal plans. Optimisations, experimentation, and testing + learning will be key to success in this role. Bonus points will be given to candidates who can demonstrate in their cover letter they have some entrepreneurial flair and are proactive. Please provide examples of successes you have had previously and I would love to hear what you think is the most important characteristic of a great SEM specialist. Also if you're able to briefly answer the below questions in your application that would be great: Have you had experience acquiring customers for any health related products? If so please elaborate. If not, tell me about areas you are familiar/confident in. What other platforms are you familiar with regarding digital marketing? Tell me about some examples of your success. How did you learn most of what you know about SEM/digital marketing/direct response?