Academic Writing

Cerrado Publicado May 13, 2014 Pagado a la entrega
Cerrado Pagado a la entrega

The term project is an individual assignment. It is to describe and analyse the determinants of the competitive environment on a selected real world market by performing a 5 forces analysis, applying the terms and concepts covered in the module. Findings shall be summarised in a short paper.

The paper shall discuss the relevant market, the specific features of the prevailing market structure, the presence/absence, strength/weakness of the 5 competitive forces and the signals that suggest (the lack of) exploitation of market power. The peculiar business practices observed can be analysed as well. The importance, relevance of the information/data collected/omitted should be addressed as well.

The paper shall refer to at least three articles from peer-reviewed journals (accessible via the library) or academic books, other than the compulsory readings for the module.

The final paper must be cc. 2500 words (±10%) of length, word processed and submitted through Moodle (details TBA on the modulpage).

Criteria of assessment

Referencing: the sources of all materials used must be adequately referenced[2] in the text and at the end using the Harvard style of referencing as practised within the Study and Writing Skills module.

According to IBS regulations, qualified cases of incomplete referencing are considered as plagiarism and will be reported to the Academic Conduct Officer who’ll conduct the necessary disciplinary procedure.

Markers will assess the following points:

Elaborating on the relevance of information collected/omitted

Evidence of reading academic material and appropriate referencing the sources

Critical analyses of the competitive environment, observation of the relative strength of the 5 forces, evaluation of business practices observed

Recognition of the connections between real world phenomena and textbook material; appropriate application of relevant, concepts, principles covered during the semester

Logical design of economically well-founded arguments; convincing presentation of personal opinion, appropriate application of the 5 forces analysis

Formal and structural requirements of an academic paper, polished English vocabulary and grammar, academic style (spell check!!!)

Marking key

<40% content, approach unrelated;

Inadequate description of the competitive scenario, failure to recognise the basics of the strategic environment of the selected market

Inappropriate application of the basic terms covered.

Incomplete referencing; Insufficient academic sources consulted

40+% description of a real world market w/out significant analyses, some relevant application of terms, concepts covered, the 5 forces analysis

50+% appropriate application of terms, concepts covered, the 5 forces analysis, some flaws, incompleteness in the analysis

60+% accurate application of terms, concepts covered, mainly comprehensive 5 forces analysis; thorough application of and reference to at least 3 peer reviewed academic source

70+% detailed application of terms, concepts covered, fair, comprehensive 5 forces analyses; thorough application of and reference to at least 3 peer reviewed academic source

Up- and downgrading shall be based on style, presentation, logic of arguments, the accommodation of formal, structural requirements set for an academic paper.

Deadline Thursday, May 15th!!!

Format and Layout Redacción de investigaciones

Nº del proyecto: #5937242

Sobre el proyecto

30 propuestas Proyecto remoto Activo Jun 19, 2014

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